Blizzard is Playing 4D Chess with Diablo 5's Early Reveal

Talking about a project this early is not, currently, the done thing in the game industry. Blizzard knows better than most how early reveals can lead to overextended PR campaigns, delays, and frustrated fans, and has shied away from the tactic more recently.

Bethesda's Todd Howard has admitted that he regrets announcing The Elder Scrolls 6 so early.

In Gaming, Oli Welsh puts this story at the center of the day: Talking about a project this early is not, currently, the done thing in the game industry. Blizzard knows better than most how early reveals can lead to overextended PR campaigns, delays, and frustrated fans, and has shied away from the tactic more recently. FlexChar is surfacing it because it is driving searches and conversation right now.